About Me: Rich Wehringer, PGA

Passion Meets Purpose in the Golf Industry

For over 15 years, I’ve immersed myself in the private club industry, dedicating the last decade as a PGA Professional. My journey has taken me through four Top-100 golf facilities, where I’ve gained firsthand experience of what it takes to create, sustain, and elevate exceptional club experiences.

During this time, I’ve seen the power of private clubs: places where members gather, relationships are forged, and traditions are passed down. But I’ve also witnessed the challenges clubs face in connecting with their audiences—both members and prospective ones.

That’s why I’m on a mission to help clubs like yours become the best version of themselves through creative, high-quality content.

My Mission: More Than Just Marketing

My mission is simple: to help private clubs connect deeply with their memberships and showcase what makes them extraordinary. This isn’t about gimmicks or superficial marketing; it’s about documenting and telling the authentic story of your club—the culture, the people, the history, and the quality that set you apart.

I believe clubs can no longer rely solely on a prestigious logo or a storied past to carry them forward. Today’s audience craves connection, transparency, and pride in their affiliations. By highlighting your staff’s dedication, showcasing the beauty of your facility, and tactfully sharing the story of your club’s community, I help you position your club as the best of the best—attracting new members and retaining current ones with pride.

Why I’m Different

1. I Know the Golf Business.
As someone who has been deeply embedded in private clubs for over a decade, I understand the nuances of your world. Every club has its unique culture, values, and vision. My approach respects this individuality, ensuring the content reflects who you truly are.

2. Thoughtful, Tactful, and Innovative.
The private nature of clubs deserves respect, and I’m committed to honoring that while bringing fresh ideas to the table. I bridge the gap between tradition and innovation, creating content that aligns with your values while capturing attention in today’s digital-first world.

3. Storytelling With Purpose.
This isn’t just about making videos and snapping photos—it’s about creating stories that resonate. Whether it’s highlighting your staff’s expertise, showing off your state-of-the-art amenities, or capturing the magic of a club event, every piece of content has a purpose: to elevate your brand and build meaningful connections.

Let’s Build Something Exceptional

Your club deserves more than generic marketing. It deserves a thoughtful, strategic approach that celebrates its strengths, engages its members, and creates pride. I’m here to partner with you—to help position your club for success in the modern era while respecting its history and traditions.

Let’s document your story and create a vision for the future. Together, we can ensure your club remains the best of the best for years to come.